From its humble beginnings as a class project to its now world renowned position of success, Google has clearly established itself in the empire of the Internet. Now one of the top marketing tools for businesses world wide, and a very helpful tool for the average user, Google has become a must have when it comes to using the web. But now what? With Google's recent release of the Android phone operating system and the budding online video and voice chat, what else is there for Google to do? Let's take a look at some announced and potential future Google Achievements.
Software
Google already has an excellent set of creative software applications for the desktop including Picassa photo manager and Sketchup. But what might Google add to these applications? The first thing that comes to mind is the demand for video and editing software. Audio and video editing software would be an excellent and useful addition to the free tool set. They already have CAD design and editing software for free use and development, and also a strong set of photo management tools, why not add more media applications to complete the wonderful suite. I know a lot of good buddies who would fall more in love with Google if they offer more studio applications for the desktop. (1)
A desktop office suite would also be another grand addition to their free and downloadable desktop applications. Their online suite is very useful for sharing documents between computers and people over the web but it is a feature some will miss due to not being constantly connected to the web. A database application would also be a welcome addition to the already useful office suite.
That leaves for one medium that would be another must for the desktop; a media player. iTunes, Windows Media player, but what about a Google player? It is possible, but Google still hasn't confirmed any such project yet.(2)
Google's release of the Android phone operating system opened up a whole new realm of applications for the portable phone. This medium will be constantly evolving with more and more releases. With one phone operating system released, there are sure to be more. The first operating system is quite buggy and will need to be updated very quickly in order to get all the bugs fixed. But phones aren't the only portable medium out there, netbooks and smart phones also need a piece of the cake. We should expect to see a whole new line of portable applications in the near future. (3)
Blogging, email, IM, and video chat are all in play for the Google online list of applications. What could they possibly offer in addition to all of these things. How about Google audio, or radio? Being able to play any radio station via Google could be a very likely possibility in the near future. To be able to tune into any local or global station at the click of a button. Or to play any song in your library while online would be a wonderful addition. Google has been making it easier and easier for the average user to tap into the amazing world wide web. (4)
The beta release of Google's new web browser, Chrome, sparked a new saga for Google. It's scheduled to be released for more operating systems like Linux, and Mac in the near future. This will enable users across all the major operating systems to enjoy the fast and furious web browsing capabilities of Chrome. (5)
Hardware
The first Google operating system has been released under the name "Android." But this is only a first generation OS and will be soon followed by the next generations. The first OS is still buggy and there a lot of fixes that still must be made, but the next version will most likely fix those errors. Though at this time, seeing that the first OS was just released, it will be a while for the next version to be released.
The OS is open source though, which means that normal people can get the source code and make fixes and additions to the software. (6)
A Google OS? Really? Google has hinted that they are currently developing an desktop operating system that is a derivative of the popular Linux distribution called Ubuntu. the full desktop operating system would be called Goobuntu and is said to be in use by some employees at Google. Mark Shuttleworth on the other hand, who is the founder of Ubuntu, denies that any such OS is in development on the Ubuntu's side. But as the Ubuntu OS is open source, Google can still develop on their own with no copy-left (free to use/change/distribute as long as you give credit where it is due) infringement. (7, 8)
The Company
In the beginning months of 2008, the news that Google and Yahoo are discussing a partnership was announced. They may be merging in order for yahoo to outsource part of its search inventory to Google. This will also enable Google to post some of its ads on the Yahoo side bar. This benefits both companies as it will increase Yahoo's revenue to over 800 million a year, and enable Google to rake in more money form its ever improving ad services. Both companies will profit, and it will make the Google even more powerful then before. (9)
Looking Forward
Google has a lot to look forward to in the coming years. From partnerships to improved phone operating systems, Google will keep making its mark on history. These hard times in the world will only help Google as more companies will take advantage of their low cost and effective tools such as Ad sense, and their email accounts. I know I'll be using Google for as long as I use the computer. Google's tools have proved to be more then effective in completing daily tasks, and I can only expect as much and more from their future.
Works Cited
1) http://www.google.com/intl/en/options/
2) http://googlesystem.blogspot.com/2006/05/if-google-made-media-player.htm
3) http://www.androidapps.com/
4) http://www.google.com/apps/
5) http://www.google.com/chrome
6) http://www.android.com/#utm_campaign=en&utm_source=en-ha-na-us-bk&utm_medium=ha&utm_term=android
7) http://www.theregister.co.uk/2006/01/31/google_goes_desktop_linux/
8) http://www.searchenginejournal.com/google-goobuntu-linux-os-ubuntu-distro/2862/
9) http://www.submitedge.com/news/yahoo-google-partnership-announced/
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